LinkedIn Is Sending Us Far More Referral Traffic Than Twitter.com Now | Interesting From TechCrunch Blog

"If I asked you which of the major social sites you thought sent us the most traffic, you might think it was Twitter. After all, the TechCrunch Twitter account has over 1.7 million followers. When you compare this to the (just under) 250,000 fans our Facebook TechCrunch page has, it should be no contest, right? Wrong."  Continue reading the entry on go here TechCrunch...


I find it quite interesting that LinkedIn added LinkedIn Today has added a "social news product" that has driven a huge amount of traffic. Take a look for your self.

Worst 5 Web Design Mistakes | A Webinar Taught by Ben Hunt of Wordtracker

Ben Hunt of Wordtracker has been designing websites virtually since the web started about 17 years.  He’s built various different websites for many different entities and for many different applications. 

I like this equation Ben provided which seems to be right on: 

Success = Traffic X Conversion.

Here are the 5 mistakes:

1. “No Research” - Answer: “Keyword Research”  I agree with this since it certainly is important to use key phrases in order to provide search engines a way in which to find you on the web.
2. “Internal Perspective”  When designing a website people just throw one together based on what looks good from what they can see from the inside of their business.  But we all are moved by one thing “What’s In It For Me?” - Answer: Turn it around to an “External Perspective.”  So try to see your product or service from the customer’s perspective.  Make it about how your offer is going to solve what they need and not the product or service.
3. “Singular”  People tend to try to sell several different things on their website. - Answer:  Concentrate on one thing with one website.
4. “Not Selling” - Answer: Strong Calls to Action.  It is very important to make it very desirable to take the next step… to action.
5. “Untested”  Ben says you must test.  Rule #1 is: You don’t know jack!  That’s why you must test your website copy to see what people respond to. - Answer: “Conversion Optimization”